Meet Helen. The sales agent who follows up on every lead.
Helen calls new leads in minutes, qualifies them, and books the good ones straight onto your team's calendar — so no lead goes cold while it waits for a human.
"Hi, this is Helen calling on behalf of Edge Logic — I'm an AI assistant, is now a good time?"
The AI sales agent that calls your leads in minutes, qualifies them, and books the good ones.
Call, text or WhatsApp and hear Helen for yourself.
Helen is live right now on our number. Pick up the phone and have a real conversation — she'll call you back, qualify, and book just like she would for your business.
In-browser voice demo coming soon — for now, call the number above.
Real calls. Real outcomes.
A new-lead first call
"Hi, this is Helen calling on behalf of Edge Logic — I'm an AI assistant, is now a good time? … Great. I saw you reached out about our services. Can I ask a couple of quick questions to make sure we send you the right person? … Perfect — I can book you a 15-minute call with our team. Thursday at 2 or Friday at 10?"
A no-answer then text follow-up
"No answer — leaving a voicemail. 'Hi, this is Helen from Edge Logic. I tried to reach you about your enquiry — no worries, I'll send you a text with a booking link so you can grab a time that works. Talk soon.' … Text sent: 'Hi! It's Helen from Edge Logic. Here's a link to book a quick call: [link]. Reply STOP to opt out.'"
Reactivating an old lead
"Hi, this is Helen from Edge Logic — I'm an AI assistant, is now okay? … I noticed you looked at our services a while back and thought it might be worth a quick catch-up. A few things have changed since then. Would a 10-minute call this week work? … Booked for Wednesday at 3. You'll get a calendar invite and a reminder."
An outbound sales agent — not a dialer.
Outbound calling — speed-to-lead
Helen calls new and existing leads within minutes of enquiry and on scheduled cadences. She introduces herself as an AI, confirms it's a good time, asks permission, qualifies, handles objections, and books or follows up. Voicemail drop and retry rules are configurable.
Multichannel follow-up
Text, WhatsApp, and email sequences that continue the conversation after calls — no-answer follow-up, booking reminders, post-meeting nurture, and reactivation of old leads. Every message uses approved templates with merge fields and a clear opt-out.
Qualification and scoring
A lead score from 0 to 100 with the reasons shown — need, budget, timeline, decision-maker, fit, engagement. Hot leads go to a human immediately so nothing worth closing sits idle.
Smart routing and booking
Rules send each qualified lead to the right person and calendar. Marketing leads to the marketing owner, sales leads to the sales lead, high-value leads to the CEO. Helen books into the discovery calendar in US Eastern time and sends confirmations and reminders.
Pipeline and reporting
A pipeline board — New, Contacted, Qualified, Meeting booked, Proposal, Won, Lost — with conversion by source, calls made, contact rate, meetings booked, response time, and revenue influenced. Clearly labelled as demo or estimated.
Outreach audit
Every lead must reach a logged outcome, and the audit proves nothing was dropped or sent wrongly. Helen checks for leads past the speed-to-lead limit, DNC violations, consent gaps, stuck stages, duplicates, and reconciliation — so nothing slips.
Connect. Qualify. Book. Follow up.
Connect
Point Helen at your leads, your calendars, your scripts, and your do-not-contact list. She starts calling within minutes of setup.
Qualify
She asks your qualifying questions, scores the lead, and handles objections from the scripts you approved — never improvising claims.
Book
Qualified leads book straight onto the right person's calendar in US Eastern time, with confirmations and reminders sent automatically.
Follow up
No-answer leads get retried on cadence, old leads get reactivated, and every outcome is logged — so the pipeline never goes cold.
Smart routing — demo rules
Inbound and outbound, all inside one CRM.
Lumio
Runs your social content and engagement
Inside the Edge Logic CRMErin picks up the phone when leads call in. Helen picks up the phone when they don't. All of it runs inside the Edge Logic CRM — one system, one pipeline, no gaps.
Built for the way you actually sell.
Agencies
Helen calls every lead your campaigns generate, qualifies them against your ideal client profile, and books the good ones straight onto your sales lead's calendar.
Typical calls: New campaign leads, referrals, inbound enquiries.
Sample script: New-lead first call with service qualification and booking.
Objection handling: 'What's your pricing?' handled from the approved script.
Home services
She calls every quote request within minutes, qualifies the job, and books the estimate call — so the lead is already booked before your competitor picks up the phone.
Typical calls: Quote requests, service inquiries, scheduling.
Sample script: Speed-to-lead call with job qualification.
Objection handling: 'I already have someone' handled by scheduling a second opinion.
Clinics & practices
Helen follows up on every patient enquiry, books consults, and reactivates old patients — without your front desk spending the morning on the phone.
Typical calls: New-patient enquiries, consult bookings, recall.
Sample script: New-patient follow-up with consult booking.
Objection handling: 'I need to check my schedule' handled by offering two times.
Real estate
She qualifies buyers and sellers the moment they show interest, books showings, and keeps warm leads moving until the deal closes — day or night.
Typical calls: Listing inquiries, buyer qualification, showing bookings.
Sample script: Buyer qualification call with showing booking.
Objection handling: 'I'm just browsing' handled by offering market updates.
B2B services
Helen works your outbound list — calling prospects, qualifying against your criteria, and booking meetings with decision-makers — so your sales team only talks to leads worth their time.
Typical calls: Outbound prospecting, decision-maker outreach, meeting booking.
Sample script: Outbound first call with need and timeline qualification.
Objection handling: 'Send me an email' handled by booking a brief intro call.
E-commerce & online brands
She reactivates abandoned carts and old customers with targeted follow-up, books consultations for high-value orders, and keeps the pipeline moving between launches.
Typical calls: Cart abandonment follow-up, reactivation, high-value consults.
Sample script: Reactivation call with incentive and booking.
Objection handling: 'Too expensive' handled by offering a payment plan.
What is slow follow-up costing you?
Drag the sliders to estimate the meetings and revenue Helen recovers by calling leads in minutes instead of hours. Illustrative only, not a guarantee.
Estimated extra meetings / month
15
Estimated extra monthly revenue
$37,500
Formula: (leads × Helen contact rate − leads × current contact rate) × close rate × deal value. An estimate from your inputs — Helen recovers the leads your current response time loses.
Plans that scale with your pipeline.
Prices below are illustrative placeholders — we confirm the right fit on your discovery call.
Starter
500 included calls
Illustrative · Call + SMS
- Outbound calling — speed-to-lead
- Up to 500 calls / month
- Voicemail drop and retry rules
- SMS follow-up sequences
- Basic lead scoring
- Booking onto one calendar
Growth
1,500 included calls
Illustrative · Call + SMS + WhatsApp + Email
- Everything in Starter
- 1,500 calls / month
- WhatsApp and email sequences
- Lead qualification with your questions
- Objection handling from approved scripts
- Multi-calendar smart routing
- Pipeline board + CRM logging
Scale
5,000 included calls
Illustrative · All channels + multi-team
- Everything in Growth
- 5,000 calls / month
- Multiple business types and teams
- Custom routing rules (CEO / sales / marketing)
- Outreach audit + reconciliation
- Revenue-influenced reporting
- Priority support + monthly reviews
No long-term contract. Cancel any time. Setup is included on every plan. [edit me: confirm terms]
Real teams. Real pipelines.
Add real client quotes here — replace the placeholders below.
Business name
Add real quote — edit me
"Add real quote from a business owner who uses Helen to follow up on leads."
Business name
Add real quote — edit me
"Add real quote from a business owner who uses Helen to follow up on leads."
See Helen on your leads.
Tell us what you need most. We'll set Helen up on your lead flow and show you the whole system on a discovery call. Calendars run on US Eastern time — Afifa and Hashim handle most inquiries.
Pick a time that works
Book with Afifa or Hashim on the Edge Logic discovery calendar.
Everything you want to know.
Built to be trusted with your leads.
AI disclosure on every call
Helen always says she is an AI assistant and asks permission to continue before proceeding.
Do-not-contact list always wins
Helen never contacts anyone on the DNC list. If a lead says stop, she adds them immediately and confirms it in writing.
Calling-hour limits by local time
Helen respects calling hours by the lead's local time and never calls outside them. The audit flags any attempt that breaks the rule.
Consent and opt-out
Every text and email includes a clear opt-out. Consent is captured before outreach. Opt-outs are applied immediately. [edit me: add your consent-capture and data-protection note]
Outbound calling and texting rules differ by country and state (for example the US TCPA and do-not-call rules, GDPR and local equivalents). Your business must hold valid consent and permissions. These are product notes, not legal advice.
Let Helen pick up the next call.
Stop losing leads to slow follow-up. Helen calls, qualifies, books, and follows up — so your pipeline never goes cold.
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