Meet Erin. The front desk that never misses a call.
Erin answers every patient call, fills your chairs and proves nothing slipped through the cracks — for dental practices that are done doing the front desk by hand.
"Thanks for calling Brightside Dental, this is Erin — how can I help?"
The AI front desk for dental practices. Trained on your chairs, your treatments and your knowledge base.
Call, text or WhatsApp and hear Erin for yourself.
Erin is live right now on our number. Pick up the phone and have a real conversation — she'll answer, qualify and book just like she would for your practice.
In-browser voice demo coming soon — for now, call the number above.
Real conversations. Real outcomes.
A new-patient enquiry with booking
"Thanks for calling Brightside Dental, this is Erin. How can I help you today? … Are you a new or existing patient? … Great — I can book you for a check-up and clean. We have Thursday at 10 or Friday at 2; which works? … Done. You'll get a text confirmation and a reminder the day before."
A reschedule that triggers a waitlist refill
"No problem, let me move that to next week. … Your old slot just opened up — I'll offer it to the next patient on the waitlist who's been waiting for a clean. … Offered and accepted in four minutes. Your chair stays full."
An after-hours emergency, handed to a human
"I'm sorry you're in pain. That sounds urgent — I'm going to connect you to the on-call dentist now so they can advise you straight away. Please stay on the line. If at any point this feels life-threatening, contact emergency services right away."
A full front desk — not an answering machine.
Answers every call and message 24/7
Calls, texts, WhatsApp and web chat — answered day or night, including holidays. Overflow mode picks up when staff don't answer; full-time mode answers every call.
Takes messages and creates a ticket
Name, phone, reason and urgency — every message becomes a ticket with a time limit, so nothing sits unanswered.
Collects preliminary bookings
Treatment, preferred days and times, dentist or hygienist, new or existing patient, insurance or self-pay — captured when a slot can't be confirmed, with a callback promised by a stated time.
Answers FAQs from your knowledge base
Treatments and prices, hours, parking, new-patient process, accepted insurance and payments, cancellation and aftercare — answered the way your practice would.
Hands over to a human when needed
On request, on urgent wording, or when unsure. For anything life-threatening, Erin tells the caller to contact emergency services first, then escalates to staff.
Always says she is an AI
Erin never gives medical or clinical advice, never diagnoses, and asks consent before recording. Patients can opt out of texts any time.
Connect. Score. Confirm. Refill.
Connect
Point Erin at your number, your chairs, and your knowledge base. The included booking system works alongside an existing diary.
Score
Every appointment gets a No-Show Shield risk score from 0 to 100, with the reasons shown.
Confirm
Higher risk triggers earlier and firmer confirmations, an optional deposit link, and a standby waitlist match.
Refill
When a chair opens, Erin invites the best-matching waitlisted patient by text and refills the slot in minutes.
The included booking system runs alongside an existing diary. Connect your practice software when you're ready — Open Dental, Dentrix and Eaglesoft are coming soon.
Built for the way dental practices actually run.
General & family dentistry
Erin answers new-patient enquiries, books check-ups and cleans, explains your new-patient process, and keeps the schedule full by predicting and preventing no-shows.
Typical calls: New-patient enquiries, rescheduling, insurance questions, recall reminders.
Treatments: Check-up and clean, fillings, crowns, root canals, extractions.
Knowledge base: Treatments and prices, opening hours, parking, what to bring, accepted insurance, cancellation policy.
Cosmetic & whitening
She qualifies cosmetic enquiries, books consults, and follows up on high-value treatment plans until the patient decides.
Typical calls: Whitening enquiries, veneer consults, financing questions.
Treatments: Whitening, veneers, bonding, smile design consultations.
Knowledge base: Treatment options, pricing tiers, financing, before-and-after process.
Orthodontics & clear aligners
Erin books aligner consults, collects preliminary details, and nurtures long-cycle treatment plans.
Typical calls: Aligner consults, progress check scheduling, payment plan questions.
Treatments: Clear aligner consultations, braces, retention.
Knowledge base: Aligner process, timeline, pricing, payment plans.
Paediatric
She books child check-ups, answers parent questions from your knowledge base, and handles scheduling around school hours.
Typical calls: Child check-ups, first-visit questions, scheduling around school.
Treatments: Child check-up and clean, sealants, fluoride.
Knowledge base: First-visit process, what to bring, parent FAQs, scheduling policy.
Emergency & after-hours
Erin answers after-hours emergencies, triages urgency, hands severe cases to a human, and tells callers to contact emergency services for anything life-threatening.
Typical calls: Out-of-hours pain, swelling, knocked-out tooth, post-procedure fever.
Treatments: Emergency exam, same-day relief, follow-up booking.
Knowledge base: Emergency policy, what to do before you arrive, aftercare.
Multi-location groups
A group dashboard compares turn-up rate, no-show rate, calls answered and chair occupancy across every location — so you see exactly where chairs are leaking.
Typical calls: Cross-site scheduling, location routing, group reporting.
Treatments: All treatments across the group.
Knowledge base: Per-location hours, dentists, parking and policies.
What is the front desk quietly costing you?
Drag the sliders to estimate what no-shows and missed calls are costing each month — and what Erin recovers. Illustrative only, not a guarantee.
Estimated monthly revenue recovered
$65,470
Formula: (weekly appts × 4.33 × no-show % × value) + (weekly missed calls × 4.33 × value × close %). An estimate from your inputs — Erin recovers the chairs and calls that drive this number.
Simple plans that scale with your chairs.
Prices below are starting points — we confirm the right fit on your discovery call.
Starter
300 included minutes
- 24/7 call answering
- Takes messages with name, phone, reason and urgency
- Bookings on one calendar
- SMS and email follow-up
- Call transcripts
Growth
800 included minutes
- Everything in Starter
- Lead qualification with your own questions
- Multi-calendar booking across dentists and chairs
- Human hand-off and call transfer
- No-Show Shield risk scoring
- Waitlist and instant chair refill
- CRM logging and team alerts
Scale
2,000 included minutes
- Everything in Growth
- Multiple locations and group dashboard
- Custom call flows and routing
- Audit exports (CSV and PDF)
- Priority support
- Monthly performance reviews
Free setup on every plan. Extra minutes are $0.18 each. Month to month. Cancel any time.
Typical US plans with the same features cost about 30% more.
Compare to a receptionist: a full-time US front-desk hire costs several thousand dollars a month — and Erin covers nights and weekends too.
Real practices. Real results.
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Built to be trusted with patient calls.
AI disclosure on every call
Erin always says she is an AI assistant and asks consent before recording.
Urgent cases routed to a human
Severe pain, swelling, bleeding, a knocked-out tooth or fever after a procedure — Erin escalates immediately and tells callers to contact emergency services for anything life-threatening.
Your data stays yours
Patients can opt out of texts any time. Patient data would be encrypted and stored according to local rules (HIPAA, GDPR or equivalent as applicable).
BAA placeholder
A signed BAA is not yet available — add it here when your legal review is complete. This is a product note, not legal advice.
Erin never gives medical or clinical advice and never diagnoses. These are product notes, not legal advice.
Everything you want to know.
See Erin on your phone line.
Tell us what you need most. We'll set Erin up on your number and show you the whole system on a discovery call. Calendars run on US Eastern time — Afifa and Hashim handle most inquiries.
Pick a time that works
Book with Afifa or Hashim on the Edge Logic discovery calendar.
Let Erin pick up the next call.
Stop losing patients to voicemail. Erin answers, qualifies, books and refills — so your chairs stay full and your team stops chasing missed calls.
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